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How To Grow Instagram Followers Organically

Instagram has become one of the most popular and powerful social media platforms in the world. It’s no wonder that everyone, from small businesses to the biggest brands, needs to know how to grow Instagram followers organically.

However, with more than 2.35 billion active monthly users, it can be a hard nut to crack. It’s no longer enough to just create an account and post content regularly. To reach more people on this image-sharing platform, you need to make a solid plan. Fortunately, there are some strategies you can use to grow your Instagram followers organically.

Organic growth is when you get new followers without paying for them. It is a reliable and long-term way to build a loyal online following and grow your online presence.

However, it does require patience and dedication. In this blog post, we will look at how to grow Instagram followers organically. We will discuss the importance of optimizing and curating your content, engaging with your followers, using hashtags, and collaborating with


1. Optimize your bio with a clear profile picture and a catchy bio description.

How To Grow Instagram Followers Organically

If you’re looking to grow your Instagram followers organically, one of the first steps is to optimize your bio. Your profile picture is the first thing people see when they come across your profile, so make sure it’s a clear and recognizable image that represents you and your brand.

Your bio description is another important element that tells people who you are and what you do, so make it catchy and informative. Use keywords that describe your brand or business, and be sure to include a call to action to encourage people to follow you.

Also, think about adding a link to your website or a link to a specific product or promotion you want to advertise. By optimizing your bio, you increase the chances of people finding you and wanting to follow you on Instagram.


2. Use relevant hashtags to reach your target audience.

Hashtags are a powerful tool that you need to use if you want to get more followers on Instagram in a natural way. If you use hashtags that are relevant to your niche, you can reach your target audience and become more visible on the platform.

However, you need to be strategic about the hashtags you use to ensure that you’re not just adding irrelevant tags to your posts that won’t drive any real engagement. Find out what hashtags your audience is likely to be using and make a list of them. Use these hashtags in your captions.

Make sure to use at least 25 hashtags per post to get more engagement. Some will say 5 hashtags are enough or 15 are enough, but I will always recommend people use 25. because it is a tested and proven way to get more reach.

It’s also important to use a mix of popular and less popular hashtags to increase your chances of getting discovered. The right mix of hashtags depends on your niche, so it’s essential to experiment and track your results to see which ones work best. With the right use of hashtags, you can skyrocket your organic reach, get more attention, and grow your Instagram followers in a natural way.


3. Post high-quality and engaging content regularly.

How To Grow Instagram Followers Organically

One of the most important things you can do to get more Instagram followers naturally is to post interesting and high-quality content regularly. This means that you need to take the time to make posts that are both visually appealing and useful for your followers. High-quality posts should be well-lit and focused, with good composition and a clear message.

It’s also important to use relevant hashtags and captions to help your posts reach a wider audience. Also, posting often keeps your followers interested in your content and keeps them engaged with you. It also makes you more visible to the platform’s algorithm.

By posting regularly and giving your audience something of value, you will be able to get more followers and grow your Instagram reach without paying for ads.


4. Use Instagram’s features to increase visibility.

However, impulsive posts and an inconsistent posting schedule won’t cut it if you want to grow your Instagram followers organically. To gain followers, you should use Instagram’s features extensively to increase your visibility.

Instagram Stories, for instance, can be an excellent tool to engage your target audience. You can add location tags and hashtags to your stories, which makes them discoverable to a larger audience.

Also, Instagram reels can help you get a lot more attention by putting you in front of people who might be interested in your niche. By using these features well, you can make yourself more visible and get more followers who are interested in what you have to say.


5. Engage with your followers by responding to comments and direct messages.

How To Grow Instagram Followers Organically

If you want to know how to grow Instagram followers organically, engagement is the key. Engaging with your followers by responding to comments and direct messages is a great way to connect with them on a more personal level, build trust, and encourage them to keep following you.

Responding to comments shows your followers that you care about their opinions and value their input. It also creates a sense of community and might lead to more comments and engagement in the future. In the same way, responding to direct messages keeps your followers interested and brings you closer to them.

You can also answer questions, help customers, or even work together with other Instagram users through direct messages. Overall, if you want your Instagram following to grow naturally, you need to interact with your followers.


6. Collaborate with other Instagram users in your niche to cross-promote each other’s accounts.

Working with other Instagram users in your niche is a good way to get more followers on Instagram in a natural way. Cross-promotion is when you work with other users to share each other’s accounts and get followers from each other.

Start by finding other accounts in your niche with a similar or slightly larger following than yours. Reach out to them and suggest a collaboration. One way to cross-promote is by hosting an Instagram takeover, where you take control of each other’s accounts for a day or a few hours to showcase your content to each other’s audience.

You can also tag each other in your posts and stories or share mutual shoutouts on your profiles. When you collaborate with other users, more people see your content, and you develop connections in your neighborhood, which can open up opportunities for future growth.


7. Use Instagram Insights to analyze your audience’s behavior and preferences.

Using Instagram Insights to look at your audience’s behavior and preferences is a good way to get more Instagram followers in a natural way. This tool gives you useful information about your followers, such as their demographics, where they live, and when they use the platform the most.

By knowing how your audience acts, you can make your posts more interesting to them and get more people to see them. You can also see which of your posts and stories get the most engagement and reach and use that information to make more content that does well.

Instagram Insights also allow you to track the performance of your account over time, so you can make data-driven decisions on how to optimize your posts and reach your audience effectively. By using Instagram Insights, you can improve your content strategy and get to know your followers better, which will help your account grow on its own.


8. Host giveaways and contests to encourage engagement and attract new followers.

How To Grow Instagram Followers Organically

One of the best ways to get people to interact with you and follow you on Instagram is to hold giveaways and contests. This strategy gives your followers a reason to get involved with your brand, which will lead to more engagement and exposure.

Set clear rules for how to enter a giveaway or contest and a deadline for when people can join. Make sure to spread the word about your giveaway or contest on all of your social media sites, your website, and your email newsletter to reach as many people as possible. By working with influencers or other brands, you can make the giveaway available to their followers as well, which will help you reach a larger audience.

Remember to follow Instagram’s guidelines for promotions, such as not requiring participants to tag friends or share the post on their own account. By holding giveaways and contests on Instagram that are in line with the values of your brand and the people you want to reach, you can get more people involved and grow your Instagram following naturally.


9. Participate in popular Instagram challenges and trends to increase visibility.

One natural way to get more Instagram followers is to take part in popular challenges and trends on the platform. Doing so can help you become more visible on the platform, show your account to new people, and get more people to interact with you.

These challenges and trends range from dance challenges to hashtag trends such as #throwbackthursday or #flashbackfriday. Participating in these trends can be as simple as creating a post that fits the theme, using relevant hashtags, and tagging other accounts that are participating.

Adopt those challenges to your niche in a smart way, and think outside the box while creating content. For example, when there is a dancing challenge going on, use that to your advantage, like if your niche is all about finance. Make a dance video and add finance tips on the screen with that dance movements. That’s how marketing should be done in an effective way.

You can also follow trends by creating your own unique challenge and asking your audience to join in. This can be a fun and engaging way to show off your creativity and personality while also driving traffic to your account. Overall, Instagram challenges and trends are a great way to grow your following organically and increase your visibility on the platform.


10. Be consistent and patient; organically growing a following takes time and effort.

Growing your Instagram following organically can take time and effort, but it’s important to remember that consistency and patience are keys to success. You’ll need to set up a regular posting schedule and keep making high-quality content that your target audience will like.

If you post often, you’ll keep your followers interested and engaged, and you might even attract new followers. Additionally, you’ll need to be patient and not give up too quickly.

Building a following takes time, and it’s important not to get discouraged if you don’t see rapid growth at first. It’s important to think about the long run and keep working toward your goal of getting more followers naturally. With consistent effort and a patient mindset, you’ll start to see growth over time.



Now you know how to grow Instagram followers organically. However, growing on Instagram for free takes a lot of time and patience, but it’s worth it.

With the tips and strategies in this post, you can increase your visibility, interact with your audience, and gain new followers without using shady methods or buying followers.

Remember to stay authentic, consistent, and creative in your content, and you’ll see your Instagram following grow steadily over time.


My favorite tool for scheduling posts is– Promo Republic 

Checkout my Social Media Marketing Agency – Husni Media


How To Grow Instagram Followers Organically

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